Strategy
Your Outsourced CMO.
Using cutting edge tools and techniques, we create digital marketing barbershop playbooks designed to scale revenues, boost brand awareness, and increase customer retention — all at the highest ROI and lowest cost.
With our breadth of experience in the barbershop and barber education niche, no matter your goal, we guarantee to take your business to the next level.
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Media Buying
Get customers (or get ’em back).
Our search and social ad strategies boost awareness and drive acquisition by reaching potential customers where they are most frequently — scrolling through their social feeds or search results.
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It’s part of your customer’s daily routine. Make sure your barbershop is too.
An optimized email marketing program is essential to fully leverage your barbershop’s digital presence. Our email aficionados develop and manage strategies to grow your subscriber base with valuable, niche-specific content and drive revenue by nurturing customers through the sales funnel.
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Web Design
A great barbershop brand is nothing without a great website.
Our front-end developers build mobile-ready, user-friendly, on-brand websites with beautiful contemporary aesthetics that keep customers engaged as they move through the sales funnel.
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Content & Social
Create, curate, connect.
We’re here to grow and engage your barbershop’s community with fresh, on-brand, impactful content and social posts. We’ve also got an army of social media tastemakers ready to get your barber products, services and education programs on to millions of screens.
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Creative
Find your identity in a competitive market.
Hawke is your one stop shop for brand identity. Whether you’re ready to grow an idea into a business, or simply need a creative refresh, our designers are ready to define or enhance your brand.
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Experiential
Engage with your barbershop community, live and in person.
Bring your customer’s experience into the real world with our experiential activations. Whether you want to give a webinar on trimming techniques, hold a barber college Q&A session, or host a live open-house at your local barber shop, our producers have the chops to conceptualize, staff up, and execute.
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